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Published
24 February 2014
Category
Company News

GlobalReach and Ruckus Strike Strategic Partnership to Create a New Class of Managed Wi-Fi Services.

Companies combine powerful Smart Wi-Fi technology with Innovative cloud-based software services to easily enable the provisioning, management and monetization of public Wi-Fi access.

BARCELONA MOBILE WORLD CONGRESS 2014 – Ruckus Wireless, Inc. and GlobalReach Technology Ltd, a leading innovator of carrier-grade cloud-based Wi-Fi software solutions, today announced a strategic partnership to give service providers and enterprises the ability to more easily provision, manage and monetize public Smart Wi-Fi access services.

Under the partnership, the companies are integrating and marketing their respective award-winning products ­–bringing together Ruckus Smart Wi-Fi hardware solutions with GlobalReach’s innovative cloud-based policy, management and authentication technology. The combined solution now gives organizations unprecedented customization of, visibility into and control over their Wi-Fi access services.

GlobalReach is an innovator in the development of cloud-based network solutions that offer simplified user provisioning, policy controls, advanced user and network analytics along with custom portal and authentication services.

"GlobalReach has established a very unique position in the managed service market with complete portfolio of cloud-based software services that have become instrumental in the monitoring, management and monetization of wireless public access services.” said Selina Lo, president and CEO of Ruckus Wireless."

"We have already demonstrated the unique value of this powerful combination by giving customers a unique, turnkey managed access solution that leverages powerful Wi-Fi infrastructure products with all the benefits of the cloud and all the rich analytics and policy controls essential to improving the user experience," Lo concluded.

The companies have successfully delivered managed Wi-Fi solutions to a number of private companies and public sector organizations from the world’s largest underground Wi-Fi network, huge outdoor metro city networks, railways stations, hospitals, airports to the largest retail mall venues in the world, a truly global unified encompassed solution.

GlobalReach’s carrier-grade, cloud-based solutions provide highly customizable network services such as network portals, social media login, real-time advertising personalization and powerful insights into user demographics and behavior along with a rich array of policy controls such as time-of-day access, per user bandwidth controls and system health and network management analytics.

Through an intuitive cloud-based graphical user interface, GlobalReach’s solutions allow customers to easily create Wi-Fi access solutions for users that let them, for instance, dynamically insert advertising, filter content, provide time-of-day based access and apply bandwidth thresholds per user without costly and complex device provisioning or having to deploy additional hardware.

When combined with reliable and high-speed Wi-Fi access, the Ruckus/GlobalReach solution gives companies the unique ability to improve communications with customers via Facebook and Twitter registration and target specific content to them based on time and location. Sophisticated analytics, easily accessible via the cloud, lets them better manage network services while gaining deeper insight and engagement with network users. The combination of GlobalReach and Ruckus will also help speed the adoption of Hotspot 2.0 services by combining Ruckus PassPoint™ certified Hotspot 2.0 products with GlobalReach’s cloud-based authentication services that can provide Hotspot 2.0 roaming hub services between networks.


 

About GlobalReach Technology:

GlobalReach Technology is the Wi-Fi AAA and captive portal platform purpose-built for the world’s largest service providers, who use it to manage multiple, complex wireless services for their business customers.

Its software and cloud-based platform powers some of the world’s most complex Wi-Fi services, delivering billions of authentications a year. These include San Francisco, San Jose, New York, London, Sydney, Mexico and throughout Europe.

Media contact:

Kate Cleevely
kate.cleevely@globalreachtech.com
T. +44 (0) 7754 920043